SEO is a technique to boost up an online business by enhancing the website’s rankings on search engines, which has been embraced by most of the online business players. Hiring the Search Engine Optimization Service, the businesses gain high popularity and visibility among the target audience that boosts the business’s profitability. There are different tools and techniques of SEO that one must always know before entering into the whole game. They play an important role in optimization of website and search engine rankings. So, let’s discuss the types of SEO:
White Hat SEO: It is a type of SEO technique applied by professional Search Engine Optimization Service that improves ranking of a webpage on a search engine result following the search engine norms. The techniques of White Hat SEO include high quality content development, link acquisition campaigns supported by high quality content, website HTML optimization and restructuring and manual outreach and research. As we all know, Google is a powerful source of potential traffic, it is highly strict regarding its rules and norms. Once banned from this search engine, it is actually impossible to gain traffic to the website.
Black Hat SEO: It refers to the SEO techniques which are not in accordance with the SEO guidelines set by the search engines. Implementing the wrong and illegal techniques to rank high in search results may ban the webpage for the lifetime. The technique includes keyword stuffing, link spam, hidden text, hidden link, cloaking etc. Thus, the good Ecommerce SEO Services will never practice the negative SEO tactics to stay above the list. They give only short-term success and once identified, the site is penalized heavily and may get banned for lifetime.
Grey Hat SEO: It is a technique, something between both the white and the black. Though Google’s best practice is White Hat SEO, few of the experts to satisfy the customers follow the in between path. But before appointing an expert, make sure that you know about all the three types, as the search engines are getting strict to stricter. So it is always recommended to follow the White path and to hire trustworthy Ecommerce SEO Services like www.seorely.com, to gain popularity and visibility in the search engine results.
For more information about Seo Rely visit: www.seorely.com OR call on +1-416-262-3659 .